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Spanish fashion house Balenciaga is debuting its fall 2021 collection in an original video game

Daily Mail - Science & tech

The ongoing pandemic has forced designers to reimagine how they reveal their creations and Balenciaga has gone that extra mile to create an immersive experience. On December 6, the fashion house will debut its fall 2021 collection online in an original video game, Afterworld: The Age of Tomorrow. The game is an allegorical adventure set in the year 2031, exploring the collection's theme of destiny through'mythological pasts' and'projected futures.' In a statement, the Spanish label billed Afterworld as the'largest volumetric video project ever undertaken,' incorporating photogrammetry and cutting-edge computer technology. The game will be free and playable directly on Internet browsers.